Social Media, Fitness Influencers and YOU!
Gorgeous November Day for a run in Lakes Park, Fort Myers. Photo Courtesy of Charly Caldwell II
Social media has had a huge impact on the fitness industry - from the instantaneous interaction we have with people all over the world - to content being accessible to anyone anytime.
We live in a world where we have never been more connected and influenced by social media.
We have so much information readily available and it has opened incredible opportunities for self-promotion, support networks, and research.
However, we have also opened the door for exploitation.
People have become ‘Insta famous’ with hundreds of thousands of people following their photos and content and because of their aesthetics, claim to be fitness experts.
These people now have a platform to exploit the opinions of the public and their desires around fitness.
As a community, we must aim to use social media as a positive influence by promoting healthy and ethical fitness practices that support...
